Bullying is an act that was once performed with the tools of language and physicality. As digital technologies have become ubiquitous in Western cultures, they too have become a common tool used for harassment and oppression, giving rise to the act of cyberbullying.

Digital technologies also play a substantial role in defining and reinforcing cultural constructs. Societies and technologies exist in a symbiotic state, where one shapes and is shaped by the other. This complex relationship, coupled with anonymity and online privacy, render the traditional strategies for bullying intervention difficult to effectuate.

Rather than punishing cyberbullies and monitoring victims, empathetic and responsible digital citizens need to be empowered through the facilitation of critical thinking, collaboration and relationship building.